THEY CALL ME
Cheeto Girl

I found a Cheeto that looked exactly like the NBA logo and challenged myself to make it go viral. During the 2018 NBA finals, I changed my Instragram to a business account and spent $20 promoting the Cheeto to people who liked sports, food, and lived in the final four cities.

$20 for 2.7 million impressions and picked up by CBS Sports and Sports Illustrated ain’t bad 💪🏼